One of the things I love to do is help people tell the story of their businesses or organizations online. Whether it’s through creating a social media strategy, building a new web site or crafting a customized micro site. Earlier this month Armadillo Studios was asked by The YMCA Calgary to help them bring to life their “2013 Annual Report”:http://annualreport.ymcacalgary.org/.

The project consisted of tying together the stories, marketing material, YouTube videos and important financial data of their year end report with a customized illustration by local artist Mark Murias to help showcase the organization’s vision for the upcoming year. Working together with the YMCA’s communications team we developed a very cool interactive _Where’s Waldo_ micro site leveraging HTML5 animations and some useful modal JQuery scripts to help create a unique experience for their passionate supporters.

When users arrive at the site they are greeted by a beautiful illustrative collage of the city and a series of clickable links that open up to personal testimonials of the YMCA’s impact, beautiful visualizations of the YMCA, videos of the executive team and links to important elements within the YMCA’s web site. As mentioned, the site has a wonderful and playful _Where’s Waldo_ vibe, where users can scour the illustration to find the click points. It’s great representation of the YMCA and how important it is to the community.

It was such a pleasure to work with the Communications team at The YMCA and to be part of this big milestone.

If you haven’t heard, AlbertaTweets (our election side project) and Armadillo Studios Inc., are ecstatic to announce that we will be teaming up with CBC Alberta for exclusive Election Night social media coverage.

Not only will AlbertaTweets be providing CBC Alberta with customized stats and graphics for the evening coverage, but we will also be providing insight into the campaign with features during the pre-election show and the ever popular CBC Eye Opener morning show. (Read More…)

A couple of weeks ago Team Armadillo released a new side project, “AlbertaTweets.ca”:http://www.albertatweets.ca, to an incredibly positive reception. Born out of our interests as political junkies and data nerds, this new project is an exciting step in a new direction for the team.

As avid data and political junkies, we had been contemplating doing a project which would involve twitter data and some sort of visual data analysis. Over the past two years, we’ve been attending a variety of conferences which have delved into the realm of web data and the political spectrum. Then as rumors of a provincial election started to surface, it seamed like the perfect timing. Hence the birth of *AlbertaTweets.ca*. (Read More…)