Armadillo Studios Inc.

Three New Web Sites To Kickstart The Fall

As usual things have been fairly exciting in the *Armadillo Studios camp* for the past few months. In addition to our usual gambit of web design projects, we are also working furiously to launch our first “iPhone App”:http://apps.armadillostudios.ca and on a re-branding of our main corporate web site to celebrate our “5th Anniversary”:http://blog.armadillostudios.ca/article/what-does-armadillo-studios-do. But in the meantime, we’d also like to share with you three new site releases that we just rolled out at the beginning of September.

These three new projects are the launch of “klintec.tv”:http://klintec.tv, and the redesigns of “tdstock.com”:http://wwww.tdstock.com and “ctoverdrive.ca”:http://www.ctoverdrive.ca.

The Launch of Klintec.tv

Klintec.Tv Web Site Development -2011

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Jamie’s Dictionary reappears as MediumRoar.ca

Back in 2007 when Armadillo Studios was just getting our feet wet in the world of the internetz, we crafted a simple WordPress site for our good friend Jamie Rennie. The site was called Jamie’s Dictionary and was a great little pop-culture blog. Nothing too special, but it was a great learning experience for both parties.

Medium Roar Redesign - 2012

Now fast forward four odd years and we’ve teamed-up with Jamie once again for the release of “MediumRoar.ca”:http://www.mediumroar.ca. (Read More…)

Mike’s Bloggity Blog Enters A New Era

“Mike’s Bloggity Blog”:http://mikesbloggityblog.com is easily one of the most popular Entertainment blogs in Canada. Winning numerous awards for his posts covering the ever growing Canadian television and pop-culture landscape, Mike’s Bloggity Blog reaches more than 20,000 readers a month. (and growing)

Earlier last year, we had the fantastic opportunity to work with Mike on the first redesign of his site. It was the first step in the site’s continuous evolution, one in which the site transitioned over from it’s humble roots at Blogger.com to a self-hosted professional entity. And now this week, we’re happy to showcase the second iteration of Mike’s Bloggity and a new era for this fantastic site.

Mike's Bloggity Blog - Welcome Landing Page

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ToMarket.ca & Smartsealer.tv Open Up For Business

Over the past few months, Armadillo Studios has had the great pleasure to work with the fantastic team from *ToMarket Inc.* on a variety of projects. And now our collaborative efforts have come to fruition with the _almost_ simultaneous launches of “Tomarket.ca”:http://tomarket.ca and “Smartsealer.tv”:http://smartsealer.tv.

ToMarket.ca

The new web site for ToMarket.ca was designed to introduce the world to the company’s new online identity and to showcase the multifaceted extensions of their business. This new web site promotes all three elements of their company, which includes Concert & Speaker Promotion, App Development, and Direct Response Marketing.

Built by utilizing the WordPress Content Management system, Armadillo Studios developed a simple, yet elegant site, which shows the multiple facets of the company. We created simple illustrations to create an instant connection between the user and each element of the company’s business. We also rounded out the development with an easy to navigate footer and also a simple contact form.

Smartsealer.tv

The second site Armadillo developed was for the direct response marketing campaign for “The Smartsealer”:http://smartsealer.tv.

This simple, yet robust, single page site acts as the sole purchase point for the product’s North American campaign. Using the products already existing branding and the infomercial developed by ToMarket, this new site showcases the product to customers across the continent.

In addition the site also features the key elements of the product. It showcases high quality images of the product in action and a detailed list of the products functionality.

We also created a customized theme for the robust UltraCart e-commerce system. This system, while matching the branding and feeling of the Smartsealer.tv web site, also acts to sell the product to online customers. Through our development work with the site and the UltraCart system, we are able to provide a secure and intuitive method for potential customers to quickly order this new product.

We wish the ToMarket team all the best with these two new releases. It’s been a pleasure to work with them and we look forward to continuing this great working relationship.

The Procrastination Equation: A New Book and An Exciting New Redesign

In conjunction with the launch of his new book, *The Procrastination Equation*, Team Armadillo is incredibly excited to showcase the new online home of “Dr. Piers Steel”:http://webapps2.ucalgary.ca/~steel/.

Dr. Steel is one of the world’s foremost researchers and speakers on the science of motivation and procrastination. Towards the end of last year, Dr. Steel approached Armadillo Studios to see if we could help him update and transform his personal web site. He was looking to not only promote his upcoming book, but to also create a new venue to create an ongoing dialogue about Procrastination.

Using our extensive knowledge of the WordPress CMS, we set about redesigning a brand new site for Piers. This new site, which was launched a little under a month ago, is quickly becoming an exciting new resource for everything related to Procrastination.

Not only does the site feature Pier’s new book, but it also provides a wealth of innovative features to enhance the user experience. From a Facebook integrated version of the ever-popular “The Measure My Procrastination Survey”:http://webapps2.ucalgary.ca/~steel/the-procrastinus-survey/ to the inclusion of two site skins to showcase both the _American_ and _Canadian_ editions of the book; this new site is designed to push the envelop of the standard _literary_ web site.

We wish Pier’s all the best with the big book launch this week and we look forward to the continued evolution of “procrastinus.com”:http://www.procrastinus.com.

The Canadian Legacy Project Launches with Two Great Events

Earlier this month we teamed up with members of the Howard family and “The Event Group”:http://www.theeventgroup.ca to launch the new online home of the “Canadian Legacy Project”:http://www.canadianlegacy.org.

The Canadian Legacy Project is a new non-profit foundation dedicated to _improving the lives of disadvantaged youth, seniors and veterans and mobilize collective action in celebrating the legacy_.

The Canadian Legacy Project is in it’s first year of existence and is already working to help local Calgarians with the “Seniors Day Out this past September”:http://www.canadianlegacy.org/seniors-day-out and also “the 4th annual Veterans Food Drive”:http://www.canadianlegacy.org/events which will take place in November.

To help establish the foundation and build a strong following, we went about designing a unique identity for the web site. One that would invoke a sense of pride and honored tradition. As the main portal for information regarding the foundation, we wanted to create an engaging layout while also making it easy to navigate. We also utilized large colourful buttons to draw the users attention to some of the more important aspects of the site – such as the volunteer, donate and event pages.

We also established a soft and professional colour palette, with a combination of light greys and steel blue. We also created a unique maple leaf medallion logo for the Project as a way to reinforce the project’s commitment to Canadian Veterans, Seniors and our cherished past of servitude.

We are extremely excited to be working with the Canadian Legacy and to help them achieve their online goals. We look forward to seeing the foundation grow over the next months and to see the uplifting change that they plan to bring to our community.

_Sidenote: In November The Canadian Legacy Project will be working with Crown Surplus on the fourth annual Veterans Food Drive. Please check into the site over the next couple of weeks as the foundation begins providing more detailed information regarding the drive_.

Louie Van Amstel’s Ballroom With A Twist Launches

Armadillo Studios is incredibly excited to announce the launch of our latest project – The Canadian tour site for “Dancing with the Stars’ Louie Van Amstel’s production of Ballroom with a Twist”:http://www.ballroomwithatwist.com.

In conjunction with Calgary’s “Event Group”:http://www.eventgroup.ca and “Innovative Events”:http://www.innovativeevents.ca/, we set out to create a unique and exciting one-stop informational site for the upcoming 2010 Canadian tour. Building off the current excitement surrounding ballroom and professional dancing, we wanted to create a design aesthetic which encompasses the passion that Louie Van Amstel brings to all of his projects. Using a combination of bold pastel colors and a variant of glowing light streams, we created a vibrant mosaic to create a sense of excitement.

As a single page site, our next goal was to utilize as much of the screen real-estate as possible to provide users with the maximum amount of information. A dual column layout provides potential concert goers with a simple introduction to Louis Van Amstel’s production with an accompanying list of the 10 Canadian dates.

Then we created three secondary sections to promote the show’s star performers – Evan Lysacek and David Hernandez – while also allowing users to sign-up for email notifications on advanced ticket sales or to share the tour with their facebook friends.

Louise Van Amstel’s Ballroom with a Twist Canadian tour is set to launch this October and we are more than excited to be a part of this unique experience.

So, if you’re a fan of Dancing with the Stars or Louise Van Amstel, now’s your chance “to see both in a city near you”:http://www.ballroomwithatwist.com.