Armadillo Studios Inc.

Leveraging The Virtual & Local Community

One of the founding principals of Armadillo Studios is to embrace, participate and encourage a sense of community.

If you’ve been following us for anytime you will have noticed how much we love to promote, retweet and encourage the growing Calgary tech community. It’s one of the main reasons, we started the “yycapps.com”:http://www.yycapps.com project last year and one of the main impetuses for participating with “democamps”:http://democampcalgary.com/, meet-ups and other “local ventures”:http://www.yycphotobook.com.

Leveraging the Virtual Community

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Getting Onboard With QR Codes

Earlier this month we had the pleasure of announcing the redesign of “Mike’s Bloggity Blog”:http://blog.armadillostudios.ca/article/mike-s-bloggity-blog-redesign-qr-codes. It was an important time for Mike, in addition to the new redesign he was also sponsoring the opening night of the “Calgary Underground Film Festival”:http://www.calgaryundergroundfilm.org/2011/tucker-dale-vs-evil.

So in conjunction with the redesign, Armadillo Studios, also crafted up a special advert for Mike’s Bloggity Blog in the festival program. Which of course gave us the perfect opportunity to jump on the *QR Code Bandwaggon*.

Getting on Board With QR Codes

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The yycApps Projects Gets Some Exposure

It’s been quite the week here at Armadillo Studios, as our beloved pet project – “yycApps.com”:http://www.yycapps.com received an incredible amount of local exposure over the past 7 days.

!http://blog.armadillostudios.ca/images/121.png!

It all started about a week ago with a six minute interview on CBC Calgary’s the Homestrech with David Grey. We had a great conversation on the blossoming community in Calgary and I was able to feature some great local apps. (“click here to hear the full interview”:http://www.cbc.ca/homestretch/episode/2011/01/04/apps/)

Next, yycapps had a feature segment on last night’s edition of GlobalTV’s 6:00pm news. In which, we briefly talked with Tony Tighe about the project and also showcased our friends from TapForms and also Broken Kings. (See the segment below and fast forward to the 23:55 mark)

It’s been an exciting week for the yycapps project and we look forward to seeing how the project continues to grow.

Round 2: Team Armadillo vs. The Canadian Blog Awards

First of all we just want to say _thank you_ to everyone who voted for our blogs in the first round of the “Canadian Blog Awards”:http://cdnba.wordpress.com/2010/10/19/the-polls-are-open-for-round-2-voting-the-final-round/. We are pleased to announce that all three of our web sites made it to the final round of voting. So a big round of applause is due to all three.

But, that doesn’t mean our work is done. The final round of the Canadian Blog Awards has just started and we again need some help from our friends.

Voting for the competition ends on *noon Oct 26* and you are now allowed to *vote for each blog more than once*. You just have to wait 24hrs to revote. So please if you do have a moment, please give some of our most beloved blogs a vote!

* Glutastic – “Best Food & Drink Blog”:http://polldaddy.com/poll/3950183/ and “Best Art, Crafts, Cooking and Other Creative Activities Blog 2010”:http://polldaddy.com/poll/3949583/

* Mikes Bloggity Blog – “Best Overall Blog”:http://polldaddy.com/poll/3949510/ and “Best Pop Culture blog”:http://polldaddy.com/poll/3950974/

* The Review Crew – “Best Science & Technology Blog”:http://polldaddy.com/poll/3951308/

The yycApps Makeover

Who doesn’t love a web site makeover? Really, who doesn’t.

So with that, we’re happy to announce the much needed makeover of our beloved pet project – “yycApps”:http://www.yycapps.com.

The *yycApps.com* project started a little over 6 months ago, and since that cold winter evening has grown into a powerful resource for Calgary iPhone/iPad app developers. In conjunction, with the “moreapps”:http://www.yycapps.com/moreapps.php project, yycapps.com draws in about 2,000 viewers a month and is slowly becoming a reliable source for people curious about the growing iPhone development community in Calgary.

As you can see from the old design, pictured above, the site needed a dramatic redesign. The grungy texture and dark colour palette was a great design at the time, but it didn’t encourage a sense of community or professionalism. So with this new design we hope to help grow the community and the site even more.

So please, have a look at the new yycapps. We’d love to hear your comments and suggestions to make the site that much better.

The Canadian Legacy Project Launches with Two Great Events

Earlier this month we teamed up with members of the Howard family and “The Event Group”:http://www.theeventgroup.ca to launch the new online home of the “Canadian Legacy Project”:http://www.canadianlegacy.org.

The Canadian Legacy Project is a new non-profit foundation dedicated to _improving the lives of disadvantaged youth, seniors and veterans and mobilize collective action in celebrating the legacy_.

The Canadian Legacy Project is in it’s first year of existence and is already working to help local Calgarians with the “Seniors Day Out this past September”:http://www.canadianlegacy.org/seniors-day-out and also “the 4th annual Veterans Food Drive”:http://www.canadianlegacy.org/events which will take place in November.

To help establish the foundation and build a strong following, we went about designing a unique identity for the web site. One that would invoke a sense of pride and honored tradition. As the main portal for information regarding the foundation, we wanted to create an engaging layout while also making it easy to navigate. We also utilized large colourful buttons to draw the users attention to some of the more important aspects of the site – such as the volunteer, donate and event pages.

We also established a soft and professional colour palette, with a combination of light greys and steel blue. We also created a unique maple leaf medallion logo for the Project as a way to reinforce the project’s commitment to Canadian Veterans, Seniors and our cherished past of servitude.

We are extremely excited to be working with the Canadian Legacy and to help them achieve their online goals. We look forward to seeing the foundation grow over the next months and to see the uplifting change that they plan to bring to our community.

_Sidenote: In November The Canadian Legacy Project will be working with Crown Surplus on the fourth annual Veterans Food Drive. Please check into the site over the next couple of weeks as the foundation begins providing more detailed information regarding the drive_.

Are You There Social Media? It’s Me Conflict!

Last year around this time, I was luckily enough to be asked by “Alex Lemanski”:http://www.bitfyre.net/, of bitfyre fame, to partake in a panel proposal for SXSW 2010 on the meat and bones of freelancing called “Leave Your Job, Start An Agency”:http://blog.armadillostudios.ca/article/leave-your-job-start-an-agency. A year later and after a very well received SXSW panel, I am fortunate enough once again to be asked to partake in another panel proposal for SXSW 2010 called “Are You There Social Media? It’s Me Conflict!”:http://panelpicker.sxsw.com/ideas/view/7784

*Are You There Social Media? It’s Me Conflict* is going to be a no holds barred discussion on Social Media and it’s current role in Global Conflict. Everyone knows that social media is the _golden child_ of marketing and it’s impact on local and international business have been beaten to death, but what, if anything, is Social Media doing in the realm of International Conflict? What are the positive changes that have been implemented? Or are we looking at it’s role with rose-coloured industry glasses and maybe everything isn’t turning up as _sunshine and lollipops_ as it seems.

It’s going to be an incredibly interesting panel conversation and it’ll bring together a pretty interesting team. Including, (obviously myself):

* “Caitlin Currie”:http://www.nonresidentalien.ca – A rogue academic, a Masters Candidate at the Institute of Conflict Analysis and Resolution (ICAR), George Mason University and a contributing member of Techchange.org.
* “Lyndsie Bourgon”:http://www.lyndsiebourgon.com/tagged/portfolio – A freelance journalist who has been published in King’s Journalism Review, The Globe & Mail, The Toronto Star and Canadian Business.
* “Nick Martin”:http://www.techchange.org/index.php?/About-Us/meet-the-team.html – Who is the co-founder and president of TechChange and is a visiting professor at the United Nations University for Peace (UPEACE).

It’s going to be quite the heated and diverse conversation, *but this is where we need your help!* if you’ve got a second and do plan on attending “SXSW’11 in Austin, please log on to the panel picker”:http://panelpicker.sxsw.com/ideas/view/7784 and give our panel a big thumbs-up. *Voting closes on August 27th*, so be quick.