Does your campaign site know it’s audience?
September15, 2013
This post has been re-posted from Armadillo’s President’s personal web site as it touches upon a subject that we’re currently very interested in. We hope you enjoy this post and if you have any questions feel free to contact us at any time.
Better yet, are you designing for voters or your candidate?
I’ve said this numerous times, but the world of political campaign web site design is a niche market that seems to be years behind current trends. And while I’ve raged on the issues in other “personal posts”: personal posts, one of the biggest underlying issues with political web design is that there tends to be an “incredible lack of focus”:http://www.ctoverdrive.ca/article/1014/tips-for-building-a-great-municipal-campaign-site on who the audience of these sites really are. And even though it’s an off year in most political circles, there are still a handful of newly minted municipal campaign web sites that are missing the mark. (Read More…)