Armadillo Studios Inc.

Armadillo at The PCAA AGM

This past weekend, I had the pleasure of attending “The Progressive Conservative Association of Alberta’s 2013 AGM”: in Red Deer as a special services vendor. Throughout the weekend I had the chance to meet many great people and discuss with them the latest trends within the industry of political focused web design, social media strategies and also targeted e-mail marketing.

In addition, I was able to reveal Armadillo’s newly minted corporate branding and some customized print material for the event.

(Read More…)

Under Construction

New Web Site Coming Soon... We swear

Some of Armadillo’s more astute followers may have noticed a wee bit of a change to the old “Facebook”:, “Twitter page”: and “Google+” over the past few weeks. In particular, you’ll notice a switch from the company’s older branding and logo elements towards something a bit more 2013.

So why the change?

Well… after almost seven years in the business and a stale web site that was built towards the end of 2010, it is about time for a bit of a massive update. So over the next few weeks there will be some big changes to the web site and corporate blog. In addition, there will be some alignment changes to the overall business model. In particular, Armadillo Studios will make a minor shift away from a broad sweeping suite of services and instead focusing solely on WordPress Web Site Development, Social Media Campaigns and E-mail Marketing development for Business, Political Campaigns and Non-profits.

It’s a very exciting time at Armadillo and I’m uber excited to roll out the new revamped web site. So if you see a few things changing over the next few weeks, don’t fret things are just changing for the better.

Re-Elect John Mar For Calgary Ward 8 Councillor – Campaign Web Site

Launched earlier in the 2013 Calgary Municipal election campaign cycle, “John Mar’s re-election site”: is just one of the most recent political web site redesigns that Team Armadillo has released the past year. | On The Campaign Trail (Read More…)

Does your campaign site know it’s audience?

This post has been re-posted from Armadillo’s President’s personal web site as it touches upon a subject that we’re currently very interested in. We hope you enjoy this post and if you have any questions feel free to contact us at any time.

Better yet, are you designing for voters or your candidate?

I’ve said this numerous times, but the world of political campaign web site design is a niche market that seems to be years behind current trends. And while I’ve raged on the issues in other “personal posts”: personal posts, one of the biggest underlying issues with political web design is that there tends to be an “incredible lack of focus”: on who the audience of these sites really are. And even though it’s an off year in most political circles, there are still a handful of newly minted municipal campaign web sites that are missing the mark. (Read More…)

Lending A Hand To Feed Calgary’s Homelessness with Grow Calgary

A few months ago, good friends of mine were all a buzz about a new project that was making the rounds of the Calgary social network-o-sphere called “Grow Calgary”:

From the brainchild of Calgary-based food advocate “Paul Hughes”:, Grow Calgary’s goal is to take unused provincial land and through the generosity of Calgarians “transform it into 100,000 pounds of fresh vegetables for the cities’ less fortunate”: To say it is an ambitious plan is an understatement, but if there is a city that could pull it off, Calgary is the one. (Read More…)